We are learning at Culinary College that the area in which
one opens a restaurant must be able to sustain said restaurant. This means that
the income level and disposable income must meet or exceed a set limit based on
the pricing of your menu. Quality products are not cheap by any means. This is
reflected in the price that must be charged for any given item. Can inferior
product be purchased and enhanced? The answer would be yes to an extent. There is
only so much you can do before the flavor or texture is affected. The choice
that must be made is quite simple. An Inferior product at a cheaper price with
a higher customer base, or high quality product with a much lower customer base.
Yet I have found a third alternative, a combination of the two, which allows me
to keep rising above my competition and yet cater to those with less income. Problem
solved.
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