I have been working on a menu. What I have found is it is
too easy to slip into a comfort zone of creating what I like. The customer is whom
I have to appeal to, not my personal taste. With this in mind, I re-draft the
menu and start getting other opinions. Corrections and changes are made repeatedly.
What I am finding myself doing is making changes according to what I am hearing
each person say. Some of these changes are very insightful and helpful. I need
to be more mindful of whose opinion I am listening to. Someone with experience
and knowledge of the industry, such as my Chef instructors should be heeded.
The rest of the people I find are making the same mistake I did, they are
looking at the menu with an eye towards what they like. The broader picture has
to be kept in mind, something for everyone but not all things for everyone.
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